About Us

 

The Knock Knock World

The Knock Knock World is more than fashion—it’s a secret language of self-expression for the next generation.

Born in Dubai, The Knock Knock World is a sustainable and organic kids and teens fashion label that dares to be different. Every piece in our collection is designed not just to be worn, but to be felt—with hidden messages, bold prints, and powerful symbols that spark curiosity, conversation, and confidence.

We believe kids and teens are more than trends—they're storytellers, dreamers, and leaders. That’s why each design carries a message: about identity, creativity, and standing up for who you are.

Our collections are seasonless, playful yet purposeful, and crafted with premium, certified organic materials—delivering conscious comfort, standout style, and quality that lasts.

Our mission?
To dress a new generation of expressive minds and loud hearts—in styles that speak volumes without saying a word. 

Why I Started Knock Knock World – A Note from Our Founder

A Note from Our Founder, Sheryn

The Knock Knock World started with one simple truth:
I couldn’t find clothes that truly spoke to who my kids—and later my teens—were becoming.

As a mom, I’ve always encouraged my children to express themselves fully—to be bold, be kind, and be real. But when we’d go shopping, I saw how quickly fashion boxed them in. Loud slogans that meant nothing. Trends that didn’t reflect their personalities. And nothing that truly matched the incredible mix of confidence, sensitivity, and individuality they carry inside.

I wanted more than just “cute” or “cool.”
I wanted fashion that felt personal. That had meaning. That helped them own who they are—on the good days, the tough days, and everything in between.

So I created The Knock Knock World:
A space where fashion becomes a secret language of identity.
A place where every design carries a message, a symbol, or a hidden detail that encourages kids and teens to express themselves on their own terms.

From bold prints to hidden affirmations, every piece is designed to feel empowering, thoughtful, and fun. Made with certified organic fabrics, our styles are also kind to skin and the planet—because the future belongs to the ones wearing them.

Whether they’re 6 or 16, kids and teens deserve to see themselves reflected in what they wear. To feel strong without being loud, unique without being different, and always reminded that they are the main character in their story.

✨ That’s the soul of The Knock Knock World:
Be the hero of your own story.

Thanks for being part of this journey.
Let’s raise a generation of kids and teens who wear their voices proudly—every single day.

With love,
Sheryn
Founder of The Knock Knock World
Mom, Maker, Dreamer of a braver, louder, kinder generation